The women’s football championship remains on Canal+ while Les Bleues matches will be broadcast on France Télévisions and W9. But the Women’s World Cup has not yet found its broadcaster…
Thus, the French Football Federation (FFF) awarded Canal+ the rights to D1 Arkema, which the Vivendi subsidiary already had for the previous five seasons. During the next six seasons, Canal+ will produce and offer the two best live posters of each day, on Canal+ Foot (a channel in Canal’s sports offer), on fixed slots.
At the same time, the other meetings will be accessible on Dailymotion, French video platform streaming, to give them more visibility, whereas these meetings were previously in a paid option (Foot +). Three per season will be offered unencrypted on one of the group’s channels (Canal or C8).
Audiences of more than 400,000 spectators for PSG-Lyon
If women’s football does not have the same audiences as men’s football (1.7 million viewers for the PSG-OM shock in 2021), it still has its aficionados. The PSG-Lyon match is the most popular each season, bringing together between 400 and 500,000 subscribers.
At the same time, the France Télévisions group and the M6 group will become the co-broadcasters of the French women’s team for the next four seasons (2023-2027). These are the meetings of the new Women’s Nations League, the qualifying matches for Euro 2025 and the 2027 World Cup as well as all the friendly matches which will be played by Les Bleues during this period. The prime time meetings will be broadcast on France 2, France 3 or W9.
According to “L’Equipe”, all of these rights represent 5.5 million euros annually, against 4.5 million in the past.
A France Télévisions-M6 tandem on the World Cup?
On the other hand, no announcement for the moment on the Women’s World Cup, still awaiting a broadcaster, although the start of the competition is approaching… The public group and M6 could, again, form a common front, according to our information confirming those of “L’Equipe”. The two could share the rights to the competition which will take place in Australia and New Zealand from July 20 to August 20.
Other groups would have applied in the past, such as TF1, but at prices deemed insufficient by FIFA.
If the previous edition had done ratings in 2019 on TF1 the time difference of the event in the Southern Hemisphere dampened many ardors.
According to “L’Equipe”, M6 and France Télévisions could have to pay less than ten million euros. Either a priori less than this what had TF1 paid in 2019 (between 10 and 12 million euros, excluding the cost of distribution, according to our information).